You didn't get this good at marketing to keep taking orders.

I'm Casey. I help smart, experienced marketers become in-demand fractional CMOs — the kind clients chase, not the kind chasing clients. I wrote the book on it - it's the #1 Wall Street Journal Best-Seller

Become a Fractional CMO → I need a CMO for my business
Casey Stanton

I've worked with

Tony Robbins LIFEAID Beverage Co. Joshua Tree Experts Love Serve Remember Foundation The Exercise Coach XPRIZE Foundation Genius Network The Vital Stretch ApostropheCMS Select Dental Management Abundance 360 The Relationship School First National Realty Partners Pvolve AllyHealth Fastmail JEVS Care at Home
For experienced marketers

Become an In-Demand Fractional CMO

The CMOx Accelerator is where senior marketers learn to attract, convert, and serve high-paying clients on their own terms — with my playbook, my coaching, and a community that's already done it.

Explore the Accelerator at CMOx.co
The top seat in marketing is open. Take it.
For business owners

Find Your CMO

Marketing dysfunction is a leadership gap, not an effort gap. I'll help you find a battle-tested fractional CMO who turns it into profit.

Find your CMO
For technology leaders

Become a Fractional CTO

I co-founded CTOx to bring the fractional playbook to technology executives. If you lead engineering, start there.

Visit CTOx.com

My Story

Marketers don't lose clients because they're bad. They lose clients because they finish.
Casey with his son in Philadelphia

I've been in direct response since 2008 — funnels, launches, the unglamorous work of making other people's ideas pay. Early on I helped run the book launch for Peter Diamandis, founder of the XPRIZE.

And I kept watching the same thing happen: a great marketer gets hired to do a defined thing — build the funnel, run the launch — and the moment it works, the engagement ends. The better you are, the faster you're done. The only seat with staying power is the one setting the strategy.

So I took that seat. I became a fractional CMO, then built CMOx to teach the model to marketers like me. The playbook became The Fractional CMO Method — a #1 Wall Street Journal bestseller — and its companion for the other side of the table, Find Your CMO. Then my co-founder and I built CTOx to do the same for technology leaders.

And I'm not just a marketing guy. Home is Philadelphia, with my beautiful wife, two wonderful kids, and more cats than I should have (3!). I'm a ham radio operator, and I built the popular POTACAT, along with MorseCAT and ScoutCAT. You can catch me at parks sending ? AGN? PSE in Morse code.

The Books

Two books. One thesis:
Solve Bigger Problems

The Fractional CMO Method — book cover
#1 Wall Street Journal Bestseller

The Fractional CMO Method

How to attract, convert, and serve high-paying clients on your terms. The playbook for marketers ready to take the top seat.

Get the book
Find Your CMO — book cover

Find Your CMO

How to source, hire, compensate, evaluate, and lead your chief marketing officer — written for the owner on the other side of the table.

Get the book

"My rates tripled from where I started to the last two retainers I've signed."

Daniel Palmer · Fractional CMO, CMOx Accelerator

"Within 2-3 weeks I had 3 clients and was bringing in $30,000 [per month]"

Dallin Cottle · Fractional CMO

"I got my first client within 45-60 days of joining. $10,000 a month, right out of the gate."

Jim Armstrong · Fractional CMO

"I've already made 10x of my investment"

Russ Reynolds · Fractional CMO

"CMOx has helped me increase my rates by a hundred percent year over year"

Stacie Dauffenbach · Fractional CMO

"It accelerated me maybe 5-10 years from where I could have been"

Katie Smith · Fractional CMO

"In the next three months, I'm going to make more money than I did all of last year"

Brandi Tindall · Fractional CMO

Next Step

Ready to solve
bigger problems?

It's been the tagline since day one, and it's also the filter. If you're a marketer ready for the CMO seat, the Accelerator is where we start. If you're an owner who needs that person, I'll make the match.

Become a Fractional CMO → Hiring instead? Find your CMO
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